Mutella, 2002-4
Publishing
M | U | T | E | L | L | A | __ sprrrrrread it!
Mutella started out as a stab at the e-letter format, collating book, exhibition and conference announcements with small reviews, snack-size analysis and gossip (sort of). The format was pliable enough to include most things (once acting as the platform for Mute's literary competition winners for example, another for Mute authors' responses to 9/11). In the end, it was too resource hungry and, despite its popularity, production slowly petered out. We now use its subscriber base for Mute Webexclusive announcements and other straight Mute News.
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